The ÖÖD Group, a leading nature hospitality brand and creator of unique nature stays worldwide, has secured an equity investment to accelerate its future growth.
Bayard Capital, the family-run growth investor, will back the company and its team and support the development of ÖÖD sites across the globe. The existing shareholders are excited to welcome members of the O'Reilly family to the ÖÖD board for strategic advice and to join the adventurous journey first-hand.
ÖÖD is known for its iconic Mirror House design, which it has been producing in Estonia and the US since 2016. In 2022, ÖÖD launched an international hospitality business through its proprietary ÖÖD Partnership Program
Through this program, ÖÖD teams up with landowners and existing hospitality operators such as vineyards, golf clubs, farms, and estates to create nature and adventure-centric hospitality destinations in beautiful locations. In return, ÖÖD receives a share of the rental income the houses generate.
In recent years, ÖÖD has expanded its portfolio to more than 100 houses across nearly 50 sites in 12 countries, all bookable on StayOOD.com.
The new growth capital will allow the business to realize its pipeline of new sites in the US, the EU, and beyond. ÖÖD expects to invest more than €50M over the next 2–3 years to build a portfolio of up to 1,000 cabins worldwide.
ÖÖD looks forward to collaborating with landowners across the US, Scandinavia, Iceland, the UK, and other regions to create some of the most exciting nature getaways on the planet.
ÖÖD Partnership Program
ÖÖD is actively expanding through strategic partnerships with landowners, hospitality brands, and experience-driven businesses like Arbikie Distillery. Through our Partnership Program, we provide more than just our iconic Mirror Houses—we deliver a turnkey solution to help partners launch and scale their own unique accommodation offering.
As a partner, you gain access to:
ÖÖD Signature Mirror Houses – world-renowned for their minimalist design and immersive nature experience
A trusted, globally recognised brand
A full-scale booking platform that syncs with all major OTAs (Airbnb, Booking.com, VRBO, etc.)
A loyal and growing international traveller base
A gift card system to drive direct bookings and marketing campaigns
Expert support throughout every stage—from planning and site design to delivery, setup, and launch
Our team works closely with each partner to build not just cabins, but unforgettable destinations. Whether you’re adding a new revenue stream to your existing business or creating a nature retreat from scratch, ÖÖD helps bring your vision to life.
